Steel-manning research findings

Notes on steel-manning user research findings:
1/ risk and impact. what are they risking if they don't act on it. what can they gain if they do. great to include numbers that measure the impact. estimates, quick arithmetic - and walking them through them - is far better than nothing
2/ stories. why it matters for the user. in what situation would it be crucial. drama - emotional highs and lows - is a part of human life, and should be a part of stories you tell
3/ prioritise it for them. PMs already have quarterly planning. Where might the findings map onto what's already planned?
4/ behavioral AND attitudinal data - made sense of and narrated to give insight into ongoing product/business issues and what may solve them